Partnering with selected 7-figure brands this quarter
Helping 6-8 Figures DTC & SaaS brands grow with profitable performance marketing, funnel strategy and team leadership.
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With 11+ years in DTC growth, I scale eCommerce brands from 6 to 8 figures through data-driven ads, optimized funnels, and retention strategies. You get CMO-level growth leadership — minus the full-time cost.
I work with growth-minded DTC, SaaS, and CPG brands already doing £50k+/month, helping them scale to £500k+ through high-ROI performance marketing — no guesswork, no wasted spend.
Learn the exact mistakes I've fixed for brands like Huel and True Classics and how to avoid them. This one-page covers real growth leaks and fast fixes.
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A deep dive into your funnel, team, and ad performance to uncover hidden revenue leaks and growth blockers. I work with only 3–4 brands at a time to ensure focus and measurable impact.
A tailored growth plan designed for immediate results. You get clarity, structure, and quick wins that move the needle fast — no fluff, just actions that pay off.
I either lead your team hands-on or act as a senior advisor to execute the plan. Clear KPIs, tight reporting, and real momentum you can measure week by week.
Real results, real feedback
Very knowledgeable in a D2C company's P&L and in the German market. When goals are clearly outlined, Chand is able to find creative solutions to deliver. Chand helped propose localization priorities of our German site and creatives that we were not aware of.
Chand is a great Fractional CMO and growth hacker who knows his stuff. He helped me put together a marketing strategy for my health course and he did a brilliant job! I can only recommend him!
In a sea of freelancers who are not what they claim Chand is the real deal. His knowledge and capabilities are far superior to any I have encounter. Do not hesitate to hire him, you will be happy you did.
Let’s map out a clear, profitable growth strategy
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Everything you need to know before we talk
A Fractional CMO (Chief Marketing Officer) is a senior marketing executive who works with your company part-time or on a monthly retainer, providing CMO-level strategy and leadership without the cost of a full-time hire. Full-time CMOs typically cost €150,000 to €300,000+ per year including benefits. A fractional model gives you the same seniority at a fraction of that cost, with full flexibility.
Fractional CMO retainers typically range from €3,000 to €15,000 per month depending on scope, hours, and deliverables. A full-time CMO costs €200,000+ per year when you include salary, employer costs, and benefits. For brands between £50k and £500k per month in revenue, the fractional model is significantly more capital-efficient.
Agencies execute tactics in silos (ads, content, SEO) and report on their own deliverables. A Fractional CMO is embedded in your business as a strategic partner who owns overall marketing direction, manages agencies and teams, and is accountable for business outcomes, not just outputs. I often work alongside existing agencies to provide the strategic oversight they cannot give you.
Typically DTC eCommerce and SaaS brands doing £50,000 to £500,000+ per month in revenue. Often the founder is still handling marketing themselves, or there is a junior team without senior direction. If you have an existing ad budget, a product that works, and you are ready to scale systematically, a Fractional CMO is the highest-leverage hire you can make.
Yes. I am based in Berlin and have deep expertise in DACH market expansion, German-language ad copy, local consumer behaviour, DACH-specific platform nuances, and German advertising compliance. I was Country Manager Germany at Huel for 5+ years and have scaled multiple brands in the DE, AT, and CH markets. I also operate in UK and US markets and am fluent in both English and German.
Maximum 3 to 4 brands at a time. This is intentional. I am not running an agency. I am your embedded marketing partner. That means fast responses, real focus, and measurable results. When I am in, I am in. If you are seeing this and there is a spot available, now is the time.
Meta (Facebook and Instagram), Google Ads (Search, Shopping, Performance Max), TikTok Ads, Amazon Ads, and Email via Klaviyo. Beyond the channels, I cover the full funnel: creative strategy, CRO, landing page optimisation, AOV and LTV improvements, BI dashboards, and team building. You get one partner who connects all the dots, not five agencies pointing at each other.
Book a free 30-minute discovery call. I will look at your current setup, ask the right questions, and tell you honestly where the biggest growth levers are. No pitch, no pressure. If there is a fit, we will map out next steps. If not, you will still walk away with useful insights.
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